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Saturday 28 March 2009

Creative advertising

In the present ,many companies try to make themselves different from other competitors in order to be outstanding and gain customer notice. Moreover, having unique selling point can make their brand easy to remember and be strong to compete with others. Advertising is the next step to promote and communicate this kind of things to their target audience ,also to motivate them to buy their product. As you can see the advertising today, where ever you go ,you will see many advertising around you and the most creative and remarkable will get your attention so this is the challenge work for the advertising agency to work on it.
Last night I have seen a lot of creative advertising across the websites and I think it's very interesting to share with you.
3M Security glass is unbreakable

Creative ad by Mini Cooper placed at the Zurich, Switzerland train station.They try to change customer's perception about the space.


FedEx Kinko: Giant highlighter

The Fitness Company.

IWC watchmaker adverrtising on the bus straps at Berlin, Germany.

Job recruiting company in Berlin, Germany and it delivers the message that ‘Life is too short for the wrong job’.

Easy but cost-effective advertisement in Hong Kong for a yoga school

An elevator outdoor ad which says “look inside” and when the doors open, you see the funny advertising message that related to Body Worlds 2 Exhibit

Sanyo Xacti water proof digital video camera

At airports in South Africa for the advertisement of glass and window cleaner I.C.U.




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12 comments:

  1. Hi ^^
    Actually its such a long time that i havent visited your blog until today i pass it and surprisingly, your blog is full of many interesting things.

    Personally i surf some creative advertising from around the word on the internet as often. I am quite wondered why some ppl always change to other channels when commercial ads pop up on tv though i think these ads are quite interesting with full of creative ideas.

    Keep on posting anything interesting^^

    Papatoo

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  2. Hi Ya,

    This's the first time I read your blog.It's interesting.

    I really dont know much about ads or marketing. Anyhow I think the most creative advertising is a yoga school in Hongkong. During the slowdown economic situation, the most effective ways is to use cheap and creative ads.

    Cheers,
    Nana

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  3. I do vote for the guys working in the vending machines.Somehow and sometimes I feel like this. He he....

    Today's quote: ‘Life is too short for the wrong job’

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  4. haha....funny advertisement :)
    yes, i think working in a advertising agency is very challenging too! and i always want to have a chance to work in there~

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  5. Hi,

    I found your post really interesting, especially the creative ideas that lies behind these adverts. Really nice that u shared this but dont u think these creative ways is too much pumping adverts to the people?

    Again Great

    Caner

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  6. Ha - now I really like your little collection of creative advertising, it just show how many creative agencies there are out there! It was nice to see my home town (Zurich) as well I admit :) I think that creative advertising will become a part of marketing of increased importance. Since there is more and higher competition on a daily basis brands need to differentiate themselves somehow to stand out.

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  7. Interesting advertisements!!

    It is actually very amazing to see how these agencies are making creative ads and helping the organizations to market in a different and unique way.

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  8. Hey Ya...interesting post..companies are focusing on making such interesting commercials to attract audience..

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  9. Hiii Ya
    this is interesting post i think people now like to see this sort of creative thinking in every product and it can attract so many audience too....

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  10. This comment has been removed by the author.

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  11. Wow...Interesting advertisements. I like this post.

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  12. สุดยอดมากค่ะ

    ReplyDelete

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