T-Mobile Sing-along Trafalgar Square

Saturday 28 March 2009

Creative advertising

In the present ,many companies try to make themselves different from other competitors in order to be outstanding and gain customer notice. Moreover, having unique selling point can make their brand easy to remember and be strong to compete with others. Advertising is the next step to promote and communicate this kind of things to their target audience ,also to motivate them to buy their product. As you can see the advertising today, where ever you go ,you will see many advertising around you and the most creative and remarkable will get your attention so this is the challenge work for the advertising agency to work on it.
Last night I have seen a lot of creative advertising across the websites and I think it's very interesting to share with you.
3M Security glass is unbreakable

Creative ad by Mini Cooper placed at the Zurich, Switzerland train station.They try to change customer's perception about the space.


FedEx Kinko: Giant highlighter

The Fitness Company.

IWC watchmaker adverrtising on the bus straps at Berlin, Germany.

Job recruiting company in Berlin, Germany and it delivers the message that ‘Life is too short for the wrong job’.

Easy but cost-effective advertisement in Hong Kong for a yoga school

An elevator outdoor ad which says “look inside” and when the doors open, you see the funny advertising message that related to Body Worlds 2 Exhibit

Sanyo Xacti water proof digital video camera

At airports in South Africa for the advertisement of glass and window cleaner I.C.U.




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Wednesday 18 March 2009

Absolut Vodka website

Everybody knows that internet becomes more powerful now and it also be an efficient tools for doing marketing and pr. I wanna share my favorite website which I think that they did quite well for their online marketing.

This website was created for promoted Absolut Vodka. Even they face some restriction about the alcohol advertising but it seems not to matter with them.

Increase user,usage and frequency are the ways marketer do to expand the market and this website could create all of that!! They try to sell their product by demonstrated how to make Absolut Vodka in a varity of drink which compare to other brands in this category I think they are the best.....Let's see one of their show below>>>>





If you want to see more , you can visit here
http://absolutdrinks.com/web/top_list.aspx?id=32119339-aa8f-4adb-a3ad-7aea1fe20a1d

Note : I am not intend to support people to drink alcohol but just wanna share the good example of online marketing^ -^



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Burger King Whopper!!

As you know,social media marketing becomes popular now. Many companies are using this technology to drive their business or put into their marketing strategy and recently, Burger King did it. They published one campaign by started with the video showing about Whoppervirgins are doing real people doing real taste tests. In this research, Burger King wants to know what people thinking about Whoper and compare the preference between Whopper and Big Mac. Moreover, in this video shows how people feel and the reaction to a new thing ,burger.They went to 3 places which are Greenland, Romania and Thailand where people never have experienced of eating any burgers before. I'm not surprise about Thailand because I know that some of Thai people who are the minority of Thailand and live in very far and far away on the mountain and they might not have Television but I quite wonder the others places because I think that expect Asia burgers seem to be a major food for all countries!!. ( I might miss understand something). Anyway, let's see this video....




In my opinion, this video is worth, I could feel that although we speak different language or having different cultures , sharing food can create friendship. Beside that I also felt that I am better like Whopper than before and this can create good image to Burger King as well.

After the video was published, they continually their campaign by entered in social network with the " Sacrifice 10 friends " application in Facebook. The idea of this application is to delete your 10 friends in Facebook friends list and then you will get a free whopper(only in USA).In addition,each time you remove someone, that action is broadcast to your news feed. Apparently, not a big deal to users so far, as more than 200,000 friends have already been sacrificed. This campaign had strong hit the market and they quickly went viral over the internet and market place but unfortunately, the application was shut down as quickly as it started by Facebook, citing privacy concerns.



However, many people criticize this application both in the positive and negative way. Some people said it's not really social aside from being able to share it, and the fact that it went viral. Truthfully, it's just an awesome marketing campaign.


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source : Mashable

What do u think?? Will you trade your 10 friends for free whopper??

Sunday 8 March 2009

Have u ever tried Thai food

Because now I am starving so I would like to talk about "food". I am sure that some of you might try Thai food before but many of my classmates never eat it. Actually, I wanna take all my friends to Thai restaurant but it’s very difficult so I’ll use this blog to promote Thai food to everyone.

Not only Thailand is a great place to visit but also Thai food is very popular in Asia, America or Europe. Thailand consists of 4 regions (North, Central, South and Northeast) which have difference in lifestyles, cultures, traditions, values, Thai accents and including difference in Food. Each of regions has their own style of food and taste because the using their local ingredients but all of them are really good!!!

I can say that Thai foods are very good for health. We usually put some herbs which can provide many benefit for health such as Lemon Grass: "Ta-khrai" in Thai .Therapeutic properties are as a diuretic, emmanagogue, antiflatulence, anti flu and antimicrobial agent.
if you wanna see more detail ,visit here

Not long ago, the Office of the National Culture Commission announced the top ten Thai dishes best liked by foreigners. They did questionnaire survey 1000 Thai restaurant around the world and here is the result.

1. Tom Yam Kung (spicy shrimp soup) 99%

2. Kaeng Khiao Wan Kai (green chicken curry) 85%

3. Phat Thai (fried noodles of Thai style) 70%

4. Phat Kaphrao (meat fried with sweet basils) 52%

5. Kaeng Phet Pet Yang (roast duck curry) 50%

6. Tom Kha Kai (chicken in coconut soup) 47%

7. Yam Nua (spicy beef salad) 45%

8.Satay (roast pork , chicken coated or beef with turmeric) 43%

9. Kai Phat Met Mamuang Himmaphan (chicken fried with cashew nuts) 42%

10. Phanaeng (meat in coconut cream) 39%


I also have the name list of Thai restaurant that open in Leeds. Just think that some of you might wanna try Thai food so you can visit...

Thai Edge

7 Calverley Street, Leeds, LS1 1UR
Thai Cottage

39 Great George Street, Leeds, LS1 3BB
Cafe Thai
China Town Shopping Mall, Templar Lane, Leeds, LS2 7LN
Thai Khonkaen Restaurant
8a /10a Market Street Arcade, Leeds, LS1 6DH
Maitai Thai Restaurant
159 Briggate, Leeds, LS1 6LY
Chaophraya
20a Blayds Court, Swinegate, Leeds, LS1 4AG
Sala Thai Restaurant
13-17 Shaw Lane, LEEDS, LS6 4DH
Jino's Thai Cafe

46a Otley Road, LEEDS, LS6 2AL
Sukhothai Headingley
4 St.Annes Road, LEEDS, LS6 3NX
Thai Lotus
300 Harrogate Road, Leeds, LS17 6LY
Thai Erawan Restaurant
629 Roundhay Road, Leeds, LS8 4AR
Baan Thai Restaurant
51 Commercial Street, LEEDS, LS27 8AG
(Source: http://www.touchlocal.com/nat/c-1654-t-14355-Thai+Restaurants-Leeds)

Hope you enjoy Thai food and next post , I'll show how to cook Thai food. See u again.


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